Monday, August 3, 2009

Lutz's big ad ideas: Move fast, plan well, don't play it safe

Six months from now, Bob Lutz says, "if GM ads look the same as they did six months ago then somebody really needs to ask, 'Why is Lutz here?' " The 77-year-old vice chairman wants to "recapture the attention of the American public" and says ad...

Read More...

[Source: Automotive News - Editors Pick Feeds - Posted by FreeAutoBlogger]

No comments:

Post a Comment